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06/2007 - current: altex marketing OÜ, Head of Estonian Operations, Partner, Member of the Board.
I am leading altex team in Estonia. Altex is a young and fast-growing Internet marketing agency in Estonia. In 2007 altex opened offices in London and Riga. My specialist area in altex has been mostly related with web analytics, campaign tracking and customer trainings.
related websites: altex.ee, altex-marketing.com, internetiturundus.com, spindo.eu, angloestonian.com
09/2007 - 12/2007: University of Tartu, Faculty of Economics and Business Administration, Contractual Lecturer
10/2006 - 05/2007: altex marketing OÜ, Internet Marketer.
Main resonsibles involved website evaluations, organizing e-marketing seminars, SEO, SEM, copywriting.
02/2004 - 06/2004: Self Employed Enterpreneur
Insurance consultations, organizing and promoting seminars.
10/2002 - 06/2003: Estonian Defence Forces, Artillery Military Unit, Tapa (04. 2003 – 06. 2003 Kuperjanov's Infantry Military Unit, Võru), Radio Operator
2007 - current: University of Tartu, Economics and Business Administration (M.A. Program)
2003 - 2007: University of Tartu, Economics and Business Administration (B.A. Degree).
Topic of final thesis: Establishing a Dynamic Pricing Strategy on the Internet for Webdeal LTD.
In 2005 defended a research project: Establishing Management Control System in LLC Näpi Construction.
2005 - 2006: University of Bologna, Economics Departement of Rimini College (Erasmus/Socrates Program), Visiting Student
1999 - 2002: Nõo Science School, Special Class of Physics. Graduated with honours.
1998 - 1999: Franklyn County High School, Indiana, USA (YFU Program), Exchange Student. Graduated 12th grade with GPA 4,5 out of 5.
My speaking engagements have included various topics related with internet marketing such as web analytics, online PR, search engine optimization and content strategy development. I have also been doing training sessions for companies about how to measure different online channels and how to make web analytics work for your business. My latest speaking engagements include:
"Kodulehe analüüs ja sisustrateegia" ("Homepage Analysis and Content Strategy") - Tourism Marketing Seminar, 03/2008 (Pärnu, Estonia)
"Koduleht kui e-suhtekorraldaja" ("Homepage as Online Public Relation Organizer") - Pärnu Conference, 01/2008 (Pärnu, Estonia)
"Sõber saidistatistika" ("Your Friend Webiste Statistics") - Eturundus!11 Conference, 01/2008 (Tallinn, Estonia)
"Eduka veebilehe ABC" ("Succesfull Website ABC") - Valga County IT Evening, 11/2007 (Soontaga, Estonia)
"Kuidas mõõta online kampaania efektiivsust" ("How to Measure the Effectiveness of an Online Campaign") - Äripäev Internet Marketing Seminar, 10/2007 (Tallinn, Estonia)
"Introduction to Web Analytics" - Specialist Training, 08/2007 (Marciena, Latvia)
"Sinu 372 külastust" ("Your 372 Visitors") - Eturundus!9 Conference, 06/2007 (Tallinn, Estonia)
For more information about possible presentation topics at your next event, please contact me at .
"Sissejuhatus ettevõttemajandusse" ("Introduction to Business Administration"), University of Tartu, Faculty of Economics and Business Administration, autumn 2007
"Meediakasutuse praktikum: Internet" ("Media Use in Public Relations: Internet"), University of Tartu, Faculty of Social Sciences, Departement of Journalism and Communication, autumn 2007
My main interests concern e-marketing, e-business management and dynamic pricing.
Apart from Estonian, which is my mother language, I speak fluently English and Italian. I know also the basics of Russian and German.
Since February 2007 I have been contributing to the global DMOZ open directory project as an editor.
During my spare time I enjoy most of all spending time in the nature.
